“We were on par for a good year but after the closure, we pretty much stopped. We didn’t hit our targets,” said Zach Zehr, manager at the Estes Park Mountain Shop who’s now pushing backcountry ski adventures. “People either cut their trips short or they were pure cancellations because they heard it was closed. Or they didn’t recreate as they thought they would. They shifted gears and did something else. They didn’t buy hats and gloves because they weren’t going to use them.”
“We were on par for a good year but after the closure, we pretty much stopped. We didn’t hit our targets,” said Zach Zehr, manager at the Estes Park Mountain Shop who’s now pushing backcountry ski adventures. “People either cut their trips short or they were pure cancellations because they heard it was closed. Or they didn’t recreate as they thought they would. They shifted gears and did something else. They didn’t buy hats and gloves because they weren’t going to use them.”